|Very successful first time at world’s biggest quilting trade show|
DAVENPORT, Fla. – Nov. 8, 2010 – “Exciting and exhausting!,” is how Margaret Travis of Eazy Peazy Quilts described her company’s first time as an exhibitor at the International Quilt Market Fall Show which recently came to an end in Houston, Tex. The one-year old company purchased exhibit space on the show floor to promote its line of handbag and accessory patterns.
Not open to the public, the Houston Fall Market has attendees from around the world from all categories of quilt shops and suppliers of quilters needs.
The Eazy Peazy booth attracted a constant flow of interested visitors according to Travis with many shop owners being drawn to the display of handbags. “Both the Divine Diamonds Handbag and the Heavenly Textured Handbag drew attention in the booth,” said Travis. “Having said that though, our Eazier Livin’ line of items for those using walkers and wheelchairs were also popular. Patterns such as the Sassy Smock, the Stroller or Wheelchair Backpack and the Walker Saddlebag are really unique. Shop owners like that and know the patterns will sell.”
Travis also stressed Eazy Peazy patterns help quilt shop owners with add-on sales, not just the fabric. “When someone buys a Divine Diamonds Handbag pattern there is the opportunity to sell a Double Diamonds Ruler for cutting the design on the front of the handbag...a clear add-on and more revenue to the shop.”
Travis continued, “The same add-on sale is true with our Heavenly Textured Handbag and Second Heaven Handbag which both make use of Texture Magic. We like using Texture Magic because it gives a unique and ‘professionally done’ look to the finished handbag and because the shop owners make more profit.”
Eazy Peazy has already started planning for the 2011 Fall Quilt Market. More patterns will be available next year with several in development currently following the Travis’ idea of creating patterns for fun, feminine and easy to make items.
Media: Additional information is available on www.EazyPeazyQuilts.com or by calling (863) 409-9786. Images of pattern covers and finished products will be sent on request.